Our audience doesn't passively consume. They read the conditions, weigh the evidence, and commit to a position before seeing any crowd data. That's active attention — the kind that advertising performs against.
High Dwell Time
Users read both cases, vote, see the reveal, take the quiz, and check the leaderboard. Sessions run multiple pages with extended time on each.
Sports & Entertainment Demo
Men 25–54 with strong sports affinity, discretionary spending, and a habit of returning daily. Ideal for sports betting, streaming, beverage, automotive, and apparel.
First-Party Identity
Registered users consent to email-based identity at signup. We support UID2 and privacy-preserving audience activation for programmatic buyers.
Contextual Alignment
Every page has a defined topic, conditions, and era. Contextual targeting is precise — place against baseball, football, boxing, or the specific vertical that fits your campaign.
Evergreen Archive
Hundreds of matchup pages accumulate over time, each drawing organic search traffic. Your campaign benefits from a growing contextual inventory, not just today's homepage.
Expanding Verticals
Baseball is live. Football, basketball, boxing, movies, mythology, and more are coming. Multi-vertical packages available for early partners.
Standard IAB placements served programmatically, with direct options available for premium positioning.
728×90 Leaderboard
Sticky footer on desktop. High viewability, persistent across session.
300×600 Half Page
Sticky right rail on desktop. Premium dwell alongside the matchup content.
300×250 Rectangle
In-content, post-vote reveal. Highest-attention moment on the page.
320×50 Mobile Banner
Sticky footer on mobile. Persistent presence throughout the session.
Video
Floating player on desktop, inline on mobile. Outstream placement in post-vote dwell zone.
Direct / Sponsorship
Matchup sponsorship, category takeovers, and custom integrations. Contact us to discuss.
Let's Talk
For rates, media kits, programmatic access, and direct partnership inquiries.
Contact Our Ad Team